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Google releases August 2023 broad core updates
Well, you’re in the right place!
In this “What’s Happening in SEO: August 2023 Edition,” we’ll explore the latest SEO trends, changes in how search engines work, and tips to make your website more visible. Whether you’re an SEO pro or a newbie, let’s dive into what’s new this August.
Big Improvements on Major Platforms
Easier Conversion Tracking with Microsoft Ads
Release Date: August 1, 2023
Microsoft Ads has made life simpler for advertisers. They’ve introduced a way to track conversions without needing to fiddle with website codes. This is a big win, especially for small businesses without tech experts.
Better Audience Insights with Google Analytics
Release Date: August 1, 2023
Google Analytics, the tool for checking your website’s performance, now gives you a report that helps you understand your website visitors better. You can know more about who visits your site, making your marketing efforts more precise.
Exciting News for Video Platforms
YouTube Shorts Gets a Facelift
Release Date: August 1, 2023
YouTube Shorts, where you can share short videos, is getting a makeover. While we don’t have all the details, it’s clear that YouTube wants to compete with TikTok. Expect fun new tools, ways to make money, or ways to find videos more easily.
Google Chrome Gets Smarter on Mobile
Release Date: August 2, 2023
If you use Google Chrome on your phone, it’s getting some cool upgrades. You might soon be able to search using your voice, search for things by taking pictures, or even try out some fancy augmented reality stuff. These changes make it easier to search on your phone.
SEO Tips and Tricks
New Rules for Schema Markup
Release Date: August 8, 2023
Schema markup is a fancy term, but it helps search engines understand your website better. Google’s making some changes, so you’ll need to update your website to stay in their good books.
Goodies for Advertisers with Google Ads
Release Date: August 8, 2023
Google Ads keeps getting better for advertisers. We don’t know all the details yet, but it could mean more options to show your ads to the right people, better data to see how your ads are doing, or even new ad styles. Advertisers, stay tuned for these helpful changes.
The Buzz in the Industry
Twitter Talk: CNET’s SEO Controversy
Release Date: August 9, 2023
SEO folks on Twitter had quite a chat about CNET deleting some web pages. We don’t have all the facts, but this story reminds us how important it is to be honest and fair in SEO.
YouTube’s Gift for Creators
Release Date: August 9, 2023
YouTube’s sharing more info with content creators. You’ll soon get to know more about how people are enjoying your videos. Think things like how long they’re watching, if they’re clicking on your links, and what they think about your videos.
Bridging Short and Long Videos
Linking Shorts to Longer Videos on YouTube
Release Date: August 10, 2023
YouTube wants to connect short videos with longer ones. This means more people might see your longer videos, which is great news if you make them.
Watch Out for Algorithm Updates
Google’s August Core Update
Release Date: August 22, 2023
Google often changes how it ranks websites in search results. This time, it’s the August Core Update. If you own a website, keep an eye on it and make changes if needed.
Meta's Advancements
Meta Goes Online with Threads
Release Date: August 24, 2023
Meta, once known as Facebook, is making its Threads app available online. Threads used to be an Instagram friend, but now it’s growing up on its own.
Bing Chat Everywhere
Bing Chat on Chrome Browsers
Release Date: August 25, 2023
Bing Chat, a way to talk while searching, now works on Chrome browsers. Bing’s trying to be friends with more people and make searching and chatting easier.
Boosting Local Business Listings
Add Social Media to Google My Business
Release Date: August 29, 2023
Local businesses rely on Google My Business to tell people where they are. Now, they can also show off their social media profiles. This way, customers get to know the business better.
Advertisers Play by the Rules
Google Ads’ Limited Ads Policy for New Advertisers
Release Date: August 31, 2023
Google Ads wants to make sure ads are honest and good for users. They have some new rules for new advertisers to follow, so everyone sees ads that are fair and helpful.
Final Verdict
Staying updated with these changes is vital for anyone in digital marketing or running a business online.
As the digital world keeps changing, staying on top of these updates can help you stay ahead of the game. Don’t forget to keep an eye on Softigh for more updates!
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Softigh
Published
January 03, 2022